Is Your Web Site Worth $287 Million?
Is your web site worth $287 million dollars?
If not, maybe you need to read this article.
Don't get the wrong impression. My web site isn't worth that much either at
this moment, but I can tell you about one that is.
Over one year ago, Mirabilis was purchased by AOL for over $287 million
dollars. Although this company was just a small business with one major software
program, it was worth absolute millions to the major corporation of AOL.
ICQ and can be visited at http://www.icq.com.
This software enables anyone on the Internet to engage in chats or to personally
contact anyone else who is online at the moment and a user of this software.
The most interesting part of the story is that Mirabilis doesn't sell this
software. They give it away for Free. It is available to anyone who wants it
online. All you have to do is go to their site or a multitude of other sites and
download it to your computer.
As a matter of fact, I checked at http://www.download.com
and they report that 968,123 people have downloaded this software from just
their site THIS WEEK.
By Mirabilis providing their ICQ software for free, they have received over
968,123 new contacts for their company through http://www.download.com
What if your company could get even get one tenth or one hundredth of those
results? What if you could receive just 9,681 new contacts weekly without having
to spend a penny in advertising? Would that help your bottom line? I am positive
that it would.
They are an Internet success story if there ever was one. They can also be an
example of success to us in our own online businesses.
Although I currently use such techniques as ezine advertising, banner ads,
Overture.com advertising, and more, the KEY to the majority of profitable
traffic always has been free advertising.
In a moment, I will also reveal to you the most successful free promotion I
have ever done. Before we get to that though, let's discuss the best business
you could ever be involved with online.
Almost every week someone emails me and asks me, "What is the most
profitable business online?" When I first started getting these emails, I
had a difficult time answering them because I wasn’t positive of the best
overall answer.
I no longer have this problem. The absolute best thing that you can promote
online is software. It is the easiest thing for any small business to get
involved with and possibly achieve almost overnight success.
Think about it for moment. What does absolutely every computer user need?
They need software. What has made Bill Gates the richest man on the planet? He
is the software guru. If you own a computer, you buy software from him!
You may not be the software creating type though. Perhaps spending hour after
hour staring at the codes on the computer just doesn't appeal to you. Well, you
are in good company. It doesn't really appeal to me either.
The product which runs a close second to software is information sales.
Information also has a high value and is low cost to produce. Information can
sell at a value of 10 to 1. People are not paying for the paper it is printed
on. They are paying for the value that the information represents to them.
Now, with the Internet, you can also sell downloadable information products.
You can set up your site so that when someone orders online the product is
immediately made available to them for download. Your customers don't have to
wait days to receive their products. They can have them now!
The value of downloadable information sales doesn't end here though. By
offering the information online, it makes it much easier to update your products
and it eliminates potential shipping problems. Shipping is quickly becoming a
concern for any small business now that we have a global economy.
One advantage that people rarely talk about in regards to electronic
information products directly concerns the subject of this article. You can use
a downloadable information product as a freebie on your site to attract
thousands of new buyers every month.
You can follow the example that Mirabilis has set for us. You can create an
information product and turn it into a downloadable software program using many
of the low cost tools available. Then, you too can offer the chance for
thousands of webmasters to use your information product as a lead generator for
their own businesses.
You can be coming in contact with thousands of potential customers every week
while these webmasters are generating additional leads or even sales at their
site using your information product as a free bonus. It can be a Win-Win
situation for everyone involved. They win by adding more value to their sites.
You win by being able to contact more potential customers.
We produced our first electronic book for download back in December of last
year. It was titled "101 High Profit Businesses You Can Start Online with
Little Or NO Money."
I announced it as a Christmas gift all of my subscribers could download. The
first couple of months it was online, it received 500 to 2,000 downloads per
week from ONE of my download sites (it was originally available on 2 different
sites which were announced equally).
By the way, if you also would like to use "101 High Profit Businesses
You Can Start Online For Little Or No Money" as a freebie on your site or
as a free bonus with your product, feel free to download it right now from
http://www.Auto-Responders.net/101.exe
I currently estimate that around 1/3 of my current business is still being
generated by this one e-book being given away for free on hundreds of sites. I
consider it the most valuable promotion my business has ever done.
What does this mean to you? It means that you need to get to work ASAP
producing your own free traffic generator for your site. Create something that
your prospects would be interested in and offer it for free from your site. I
have tested many different free traffic generators and none of them have even
come close in the results produced as this one has.
What do you know or have the ability to learn that other people would like to
have information on?
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